| Good pictures
don't happen by accident. You make them. Although making the correct
technical decisions, such as exposure and focusing, are important,
more and more these decisions are being made by automatic cameras.
The soul
of a photograph springs from the artistic decisions you make.
You choose the subject, you arrange the composition, you select
the viewpoint, and you decide if the lighting is appropriate.
How well you do these things determines the success of your
photos.
This publication
will guide you in making the right creative decisions; it will
help you make outstanding photographs. And at the conclusion
you'll find a troubleshooting section for those few times when
something technical goes wrong.
GET CLOSE
Some photographers look through a viewfinder and start backing
away from the subject. Don't. Getting close to your subject
can't be stressed enough. It is probably the most important
technique a photographer can use. It clearly and unambiguously
reveals the subject. It boldly states, "This is the subject."
To emphasize
the subject, you should move close enough so that it fills half
or more of the picture area. Do this by physically moving closer
or by using a telephoto lens. Getting close eliminates distracting
elements from your picture and displays the shapes, colors,
and textures of the subject. Naturally you should not place
the camera closer to the subject than the minimum focusing distance
of your camera.
KEEP IT SIMPLE

Simple scenes facilitate composition and clarify the purpose
of the photo. Concentrate on showing one subject or one idea
at a time.
Before you
squeeze the shutter release, inspect the scene in the viewfinder.
Examine every part of the picture for distracting intrusions,
because your camera lens will catch all that is in the viewfinder.
Eliminate these distractions; use a new viewpoint or find a
plain background, such as blue sky or a lawn. You might try
blurring the background by using a wide lens opening, such as
f/2.8. You can often make a background out of focus by moving
in close to your subject.
EXPRESS A FEELING
She walks in beauty like the night
Of cloudless climes and starry skies...
Why do you photograph something? Admittedly sometimes out of
habit, but usually because you are stirred by the subject before
you. Lord Byron didn't write those lines (from the poem "She
Walks in Beauty") just because he had a quill in his hand.
Photograph
those things that interest you. Try to express yourself. With
your camera you can make a statement, a story, a pun, or even
a poem. Use expressive colors, subjects, places, and people
to arouse happiness, sadness, or loneliness in your viewers.
Make them feel what you were experiencing when you took the
photograph.
And if you
want people to respond to your photography, consider what their
responses might be. Will they be surprised, amused, or perhaps
baffled? Strive to make the intent of your photographs clear
by using the tips just discussed.
ADD ACTION
A galloping horse. A scrambling quarterback. A wobbling, teetering,
and oh-so-briefly-upright-on-roller-skates child. Action is
all around us. We live in a world busy with moving subjects.
Photograph them. Action invigorates. It animates. And it entertains.
You can
show action sharp or blurred. Since most people like their pictures
to be sharp, we'll discuss that first. To get sharp action shots,
use a fast shutter speed, such as 1/500 second, to stop all
but the fastest action. A high-speed film, such as KODAK MAX
400, KODAK MAX Zoom 800, or KODAK ROYAL GOLD 1000 Film, will
make it easier to obtain fast shutter speeds, even with some
snapshot cameras.
When you
can't use a fast shutter speed, position yourself so that the
action moves directly toward or away from you. Or take the picture
at the moment of peak action--when a halfback reverses field
or a springboard diver reaches the height of his leap and pauses
momentarily before plunging. At the peak, movement is so slight
that even a slow shutter speed will stop it.
With a slow
shutter speed you can pan the camera to instill a sense of movement.
In panning, you take the picture as you move the camera to track
the subject. The subject comes out fairly sharp but the background
is blurred. Use a shutter speed of 1/30, 1/60, or 1/125 second,
depending on how fast the subject is. With nonadjustable cameras,
you may not know what shutter speed is being used (refer to
your manual), so you'll just have to experiment and hope for
the best.
Photographing
action takes thought and patience. Learn to anticipate what
will happen. Press the shutter release just before the climactic
moment occurs.
LOOK FOR DRAMATIC LIGHTING
Professional photographers cherish light. They know that how
a scene appears depends largely on how it is lit. Photographer
Scott Griswold once sat in front of a partially submerged stump
in New Hampshire for four hours waiting for the right light.
In Yosemite National Park, Ansel Adams would repeatedly return
to the same scenes over a period of years, knowing that each
time the scene would be different because the lighting was different.
Look at
the light you are photographing. Note the color--the gold of
sunrise or the blues and violets of twilight. Move around and
study the effects caused by the direction (front, side, back)
of the light. Experiment with backlighting the subject for dramatic
results. Create a silhouette by using a background that is brighter
than the subject. For example, place the subject by a window
or an open door, or shoot toward the bright sky or sun. To emphasize
a textured surface, choose a viewpoint and time of day that
gives sidelighting.
Use existing
light, indoors and out. This involves picture-taking in dim
lighting without a flash. You will need a high-speed film, such
as KODAK MAX Zoom Film, and a lens with an f/ 2.8 or larger
aperture. Have your subject face the incoming light and aim
at the subject, not directly into the light. When you use slow
shutter speeds, brace your camera on something solid or use
a tripod. Try some nighttime shots of city streets, neon signs,
carnival rides, or fireworks.
GET PEOPLE TO RESPOND
What's the most popular photographic subject? People. Each year
in the Canada alone, photographers take enough pictures of people
to form a sidewalk around the world--a sidewalk of faces frozen
in expressions of "Say cheese" or "Watch the
birdie."
Let's toss
the cheese and give the birdie a rest. There are other ways
to get people to respond. With one bold move, Canadian photographer
Yosuf Karsh immortalized the bulldog trait we associate with
Winston Churchill. During a brief portrait session, he plucked
a stogie from Churchill's mouth and simultaneously released
the shutter--just in time to catch that famous glare and furrowed
brow.
Obtaining
a likeness of somebody is fairly simple; revealing character
and personality requires insight. Ask yourself what defines
people in general. Their hobbies? Their work? Their possessions,
family, opinions? Then ask yourself what specifically defines
the person before you. Zany? Serious? Grump? Car buff? Antique
collector? Use these traits to express personality. If you are
photographing a guitar player, show her with her guitar. If
you are photographing a gardener, show him with his favorite
flowers.
Keep your
subject in familiar surroundings. Get him or her to relax, to
forget the camera. Assure your subject that he or she looks
good. Patience and good nature will take you a long way. If
you want to make a portrait, place your subject next to a window
or in the shade, where soft light (not direct sunlight) will
flatter the sitter's appearance. Try several different poses
to emphasize attractive features. Take plenty of pictures to
be sure of capturing that momentary perfect expression--and
to avoid getting stuck with eyes closed during a blink.
Children
are another story. Unpredictable, impatient, and often reluctant,
they'll test your skills. Do not try to impose your will. Keep
the session relaxed. Give them something to do and let them
move around. A simple prop--a balloon, ball, or old hat--may
put a child at ease and often brings out the "ham."
Outdoors, use medium- or high-speed film, such as KODAK GOLD
200 or MAX 400 Film, to stop their quick actions; indoors, use
flash. When the child tires or becomes disinterested, quit.
Come back fresh another day. Prolonging the session will only
frustrate the child and you.
Stoop to
the child's level. An eye-level view better reveals facial features
and shows the importance of the child as an individual. Standing
and shooting down at a small child often pictorially imparts
the meaning of the expression "looking down on him."
Photographing
children with parents portrays relationships that are loving
and strong. You can capture the feeling of security and affection,
and a sense of pride. For example, show a child learning to
ride a bicycle with dad's helping hand on the back of the seat,
or a mother's comforting hug after a scraped knee.
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